Reblogged from Economics for Humanity:
Just 15 years ago the idea that business should place a social objective ahead of its responsibility to investors was considered economic heresy.
In just the last year that perception has been changed radically with the introduction of 'Creating Shared Value' to corporations like Novartis and the showcasing of a business model which benefits society, by Unilever's CEO Paul Polman.
June 22, 2012 at 2:18 pm
Glad to meet a kindred soul, Roger
June 23, 2012 at 9:51 am
Likewise Jeff – with increasing people power and the new media we might eventually get governments to support The Robin Hood Tax and put in a proper set of constraints re taxation and the behaviour of banks and the mega-rich!